Alexandre Gama is an award winning marketer, executive, filmmaker and copywriter. After earning his marketing degree, he had taken a fond interest in writing. He began writing for Standard Ogilvy & Mather as a creative writer. He soon developed his craft and moved onto DM9. After 4 years at the company, he had developed some of the most award winning copywriting works. He had also been considered one of the best writers of the 1990s. Almap BBDO had also given him independent jobs during this period.
In 1999, he decided to take his skills to start his own company Neogama. The company quickly grew to be one of the top 20 companies in Brazil. About Magazine even recognizes Alexandre as one of the most important executives in the country.
His company later merged with the European marketing agency BBH to form Neogama/BBH. This company had created award winning works of art. They won several awards at Cannes and Caboré.